Course curriculum

  • 01

    ONBOARDING

    • Welcome & House Rules

    • Connecting & Communication

    • Course Overview

    • Onboarding Checklist

  • 02

    MODULE 1 - TARGET MARKET

    • Introduction

    • Find Your Voice

    • Niche Down

    • Ideal Customer

    • Speak Their Language

    • Exit Module 1

    • Module 1 Checklist

  • 03

    MODULE 2 - SYSTEM SETUP

    • Introduction

    • Customer Relationship Manager CRM

    • Email Marketing Tool

    • Facebook Manager

    • Landing Pages

    • Exit Module 2

    • Module 2 Checklist

    • Coaching Call #2

  • 04

    MODULE 3 - IRRESISTIBLE OFFER

    • Intro

    • Paid Offers

    • Craft Your Offer

    • Selling Your Offer

    • BONUS Pitch Template

    • Exit Module 3

    • Coaching Call #3

    • Module 3 Checklist

  • 05

    MODULE 4 - EMAIL MARKETING

    • Introduction

    • Messaging

    • Essential Email Elements

    • Email Sequence Set Up

    • Email Sequence Writing

    • BONUS - Email Templates

    • Exit Module 4

    • Module 4 Checklist

    • Coaching Call #4

  • 06

    MODULE 5 - LEAD GENERATION

    • Introduction

    • Free Offers

    • Create Your Free Offer

    • Build Your Opt In Landing Page

    • Build Your TYP Landing Page

    • Connect Your Landing Page

    • BONUS - Landing Page Templates

    • Exit Module 5

    • Module 5 Checklist

    • Coaching Call #5

  • 07

    MODULE 6 - FACEBOOK ADVERTISING

    • Introduction

    • Choose your Ad Image

    • Ad Copy Writing

    • Navigating the Ad Manager

    • Create a Custom Conversion

    • Set up Your Ad Campaign

    • Duplicating & Creating Multiple Ads

    • Facebook Ad Reporting

    • BONUS Facebook Ad Pixel Helper Tool

    • Exit Module 6

    • Module 6 Checklist

  • 08

    MODULE 7 - RETENTION & REFERRALS

    • Introduction

    • Final Checklist Before Turning Funnel On

    • Tracking Your Students

    • Facebook Ad Results & Reporting

    • Exceptional Client Experience

    • Pre Booking Students for Class

    • Membership & Student Retention